Chinese Cooking-And-Language Kit
Chinese Cooking-And-Language Kit

Future Directions
Time
Spring 2025
Tags
# Product Design
# Cultural Learning
# Language Learning
My role
Product designer - Individual project
Tools
User scenarios, SWOT analysis, competitor analysis, financial planning, Figma prototype
Time
Spring 2025
Tags
# Product Design
# Cultural Learning
# Language Learning
My role
Product designer - Individual project
Tools
User scenarios, SWOT analysis, competitor analysis, financial planning, Figma prototype
Designing an educational product that blends cooking, language, and family experience
Designing an educational product that blends cooking, language, and family experience
Designed TasteTalks, a cooking-and-language learning kit for kids and families. The project combined physical kit components with digital lessons to support hands-on Chinese learning through cooking, cultural storytelling, and guided family interaction.
Context
Many existing products support either cultural exposure or structured language learning, but fewer are designed as family-centered, hands-on experiences that bring Chinese into everyday life. My product focused on overseas Chinese families seeking more natural and engaging ways to practice language at home.
Problem
Existing solutions often separate language learning from everyday family activity. This creates a gap for products that combine cultural connection, hands-on experience, and guided language use in one learning flow.
Process
Defined user scenarios and product requirements
Designed the kit components and digital learning flow
Tested market fit through competitor and segment analysis
Built pricing and business logic around the product concept
Deliverables
Product plan including:
User scenarios
Kit architecture and learning flow
Story map and MVP roadmap
Market and competitor analysis
Pricing and financial model
Product presentation

Outcomes
Built a product plan that translated educational value into a credible launch strategy, connecting pedagogy, user experience, and business logic in one product system. Professor Stephen Minnig described it as “a great product idea” and “very complete and carefully thought-through,” noting that each section supported the goal of bringing the product to market.
Reflection
Pedagogy and learning design can be integrated into product design. It pushed me to think beyond the learning experience itself and consider how educational value can shape product structure, pricing, and go-to-market decisions.
Context
Many existing products support either cultural exposure or structured language learning, but fewer are designed as family-centered, hands-on experiences that bring Chinese into everyday life. My product focused on overseas Chinese families seeking more natural and engaging ways to practice language at home.
Problem
Existing solutions often separate language learning from everyday family activity. This creates a gap for products that combine cultural connection, hands-on experience, and guided language use in one learning flow.
Process
Defined user scenarios and product requirements
Designed the kit components and digital learning flow
Tested market fit through competitor and segment analysis
Built pricing and business logic around the product concept
Deliverables
Product plan including:
User scenarios
Kit architecture and learning flow
Story map and MVP roadmap
Market and competitor analysis
Pricing and financial model
Product presentation

Outcomes
Built a product plan that translated educational value into a credible launch strategy, connecting pedagogy, user experience, and business logic in one product system. Professor Stephen Minnig described it as “a great product idea” and “very complete and carefully thought-through,” noting that each section supported the goal of bringing the product to market.
Reflection
Pedagogy and learning design can be integrated into product design. It pushed me to think beyond the learning experience itself and consider how educational value can shape product structure, pricing, and go-to-market decisions.
Chinese Cooking-And-Language Kit
What this project shows
Designing physical-digital learning experiences
Connecting pedagogy to product design
Translating educational value into product strategy
AI Roles For Collective Learning
Modular, Skills-Based Learning
